2024 in Review: Trends That Reshaped E-Commerce and AI
2024 was a game-changer for e-commerce and AI, setting the stage for even bigger shifts in 2025. From TikTok Shop’s explosive rise to the unstoppable power of social commerce, the digital landscape is evolving fast. What key trends shaped last year, and how can businesses stay ahead?
The Bobba Crisis: Walking Right into The Dragon’s Lair
Brand names can make or break a business. The recent controversy surrounding Bobba Tea on Dragons’ Den highlights the delicate balance between creative branding and cultural sensitivity. As entrepreneurs, we can learn crucial lessons about trademark checks, cultural dialogue, and the long-term impact of branding decisions. Dive into the key takeaways from this incident and understand why your brand’s name matters more than you think.