The Bobba Crisis: Walking Right into The Dragon’s Lair
Brand names can make or break a business. The recent controversy surrounding Bobba Tea on Dragons’ Den highlights the delicate balance between creative branding and cultural sensitivity. As entrepreneurs, we can learn crucial lessons about trademark checks, cultural dialogue, and the long-term impact of branding decisions. Dive into the key takeaways from this incident and understand why your brand’s name matters more than you think.