Invited Speakers:
1. Sam Kon (Beyond Infinity Consultancy)
2. Chia Chia (Digital Biz Institution)
About Content Marketing:
Content marketing is a marketing technique of creating and distributing valuable, relevant, and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.
The keyword here is “valuable.” It’s what changes this definition from one that could describe almost any form of advertising or marketing. You can tell if a piece of content is the sort that could be part of a content marketing campaign if people seek it out if people want to consume it, rather than avoiding it.
Of course, the goal is to provide as much value from your content marketing to as much of your target audience as possible. At this point, despite this definition and explanation, you’re probably still wondering what exactly content marketing is.
We bring you experts from the world of e-commerce to share with you helpful tips and knowledge that you can use in your e-commerce business.
Time: 2.00p.m. – 3.00p.m.
Link: https://www.facebook.com/sitecmy/videos/203416851057485/
E-commerce in Malaysia isn’t just booming. It’s part of everyday life. From skincare and snacks to tech gadgets and tudungs, some product categories consistently top the charts across platforms like Shopee and TikTok Shop. In this article, we dive into the top-selling items Malaysians can’t stop adding to cart—and what sellers can learn from these trends to grow their own online business.
Looking for the best online shopping site in Malaysia?
From Shopee’s gamified deals to TikTok Shop’s viral impulse buys, Malaysians are spoiled for choice. In this article, we explore the top 5 platforms shaping online shopping in 2025—what makes them popular, their standout features, and why sellers should think strategically before jumping onto all of them. Whether you’re after visibility, niche buyers, or brand trust, the right platform makes all the difference.