Influencer Marketing: A Matchmaking Approach
Social media was first developed as a tool for connection, but has since evolved into more than just that. As the tech-savvy generation takes over
November 8, 2024
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Updated Publications About Ecommerce & the Digital Economy
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The Dawn of Commerce– A Wake-up Call for Vendors to Go Online
The recent sinkhole event at Jalan Masjid India in Malaysia has left vendors devastated, with many reporting a 50-70% decline in revenue as foot traffic
October 17, 2024
Apple vs. Huawei – The Tech Giants’ Battle and What They Did Right (and Wrong)
As an avid tech enthusiast, the highlight of the year will always be Apple’s annual event, where they unveil new devices and technologies. This year
October 16, 2024
Taobao’s English Launch: The Power Move to Localizing E-Commerce
Reference: Taobao Anglophones rejoice as gone are the days when you had to use Google Translate to navigate Taobao. Today, the Chinese online marketplace giant
October 16, 2024
Platform Risks: How to stay Vigilant as a Seller Online
E-Commerce in recent years has become the paramount of convenience, growth, and global reach, allowing for bountiful opportunities. Yet, recent events that followed Qoo10 such
October 15, 2024
Why Livestreaming is Revolutionizing E-Commerce Sales
Reference: Shopee The e-commerce arena is becoming a more competitive place for businesses to operate in and to remain successful. Staying ahead of the curve
October 9, 2024
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